The Here’s Waldo Podcast

Interviews founders and executives from the gaming industry, uncovering their insights, stories, and strategies that shape the future of gaming.

The Content Creator Effect in Gaming with Justin Sacks of Nexus

FEATURED EPISODE

The Content Creator Effect in Gaming with Justin Sacks of Nexus

Justin Sacks has worn many hats in his 15+ years in the game industry—from competitive gamer to content creator to leading business development for a global multimedia game company. Today, he serves as the CEO of Nexus, a platform specializing in building and managing creator programs for the world's top live service games. Tune in to learn about the evolution of game marketing, the significant impact and potential of content creators, and effective strategies for incentivizing creators to authentically engage with games they truly love, fostering long-term partnerships and sustainable content creation.

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